ONDC: The Swadeshi Movement 2.0 for the Indian E-com Players

The open network of digital commerce (ONDC) is a brand new initiative by the ‘Department For The Promotion Of Industry And Internal Trade’. India is giving birth to a revolutionary concept for the whole E-commerce industry. 

The Indian e-commerce industry has been dominated by many foreign e-com giants and since long they have established a monopoly over the whole industry. This has deprived all the small and medium-scale retailers of our own country and has obliterated any of their chances of building a world-dominating e-com empire.

The Indian government has sensed the monopoly of forei..

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